Normally, if you want to create Custom Audience by using customer lists, it will take you some time to filter your customers, to arrange the file, to recheck and clean data, to upload into Meta and more. Luckily, ZWIZ.AI can help you shorten the steps and remove human error by developing a feature called 'Create Custom Audience'. You can just simply filter customers from ZWIZ.AI's backend and click 'Create Custom Audience'. Then, the audiences will automatically appears on Facebook Ads Manager at Audience Topic.
If you are the one who normally use 'Click to Messenger' Ads, one important thing that you can do is connect your ads to chatbot. Why? - Once you connect 'send message' button to chatbot, it means that when customers press the button, they will be able to receive their needed information. Moreover, they can also ask other related questions in which chatbot will help you smoothen the conversation flow and response all inquiries in real time. These would reduce a lot of workload and make you ads more effective.